DOLLHOUSE DRESSING

It started small, as most things for dolls do. Blythe, a 12-inch tall plastic figurine with a massive head and sombre, deep-set eyes flicked through a rack of miniaturised clothing by Taiwanese brand Jenny Fax, searching for something to wear. Women’s dresses had been shrunken to her scale, perfect for her starring role in the ad campaign advertising a collaboration between Jenny Fax and notoriously girlhood-obsessed photographer Petra Collins. It was a perfect fit.

Jenny Fax x I’m Sorry by Petra Collins, 2024.

Things became more meta, so to speak, when the collection between Collins and Jenny Fax was released. A handbag was covered in a photograph of Blythe, her visage now blown up nearly to human size–she was in our world. A pin shaped like a massive Band-Aid (and stained with blood!) would make its wearer look miniaturised–we were in hers. The boundaries between a woman’s world and a doll’s house were becoming blurred.